Dr. J. Rama Krishna Naik

Research Area

Dr. J. Rama Krishna Naik is working as an Assistant Professor in the Department of Management Studies at Pondicherry University, Pondicherry. Prior to joining this university, he was an Assistant Professor, in the Department of Management Studies, at Oxbridge Business School, Bengaluru.
He has successfully completed his UGC Post-Doctoral Research (A Government of India Project) in Healthcare Management at Canara Bank School of Management Studies, Bangalore University, Bengaluru.
He earned his Ph.D. in Management from the Department of Management, Pondicherry University, Karaikal Campus, Karaikal, his MBA. in Hospital Administration from the Acharya Nagarjuna University, in collaboration with Dr. NTR University of Health Sciences, and his M.Com., in Business Finance from Pondicherry University.
He has twice cleared the National Eligibility Test (NET) – Management, conducted by the University Grants Commission (UGC) in DEC-2012 & June 2013.
His teaching and research interest include Marketing, Services Marketing, Organizational Behavior, Consumer Behavior, Healthcare Services, etc. He has published more than 15 research articles in reputed national and international journals., which are indexed in Scopus, ABDC, and UGC Care.
Besides teaching, he has varied experiences in conducting university examinations. He has been appointed as a MEMBER to the Board of Examiners (BOE) for MBA, PG Diploma in Business Administration & PG Diploma in Health Care and Hospital Administration of BENGALURU NORTH UNIVERSITY for the academic year 2020-21& 2021-22.

  • Assistant Professor


dr.jrknaik@gmail.com; jrknaik@pondiuni.ac.in

Research Guidance
0 years
Teaching Experience

Notable Publications

J. Rama Krishna Naik and Dr Byram Anand (2016), “Healthcare Service Quality effect on Patient Satisfaction and Behavioural Intention: Empirical evidence from India”, International Journal of Pharmaceutical and Healthcare Marketing (IJPHM – Emerald Group Publishing Limited), Vol. 10, ISSN NO. 1 pp. 48 - 74, (ISSN 1750-6123). (SCOPUS Indexed, ABDC Ranked)

J. Rama Krishna Naik, Dr Byram Anand and Irfan Bashir (2015), “An Empirical Investigation to Determine Patient Satisfaction Factors at Tertiary Care Hospitals in India”, International Journal of Quality and Service Sciences (IJQSS – Emerald Group Publishing Limited), Vol. 7, No. 1, pp. 2-16, (ISSN 1756-669X). (SCOPUS Indexed, ABDC Ranked).

Roopa. T., Rekha Gothe and Dr. Rama Krishna Naik (2020), “Role of Herd Behavior on Investment Decision of Mutual Fund Investors in India - An Empirical Study”, African Journal of Business and Economic Research, Vol.15, Issue 3, No.12. ISSN: 1750-4554 / E-ISSN: 1750-4562, DOI/10.31920/1750-4562/2020/12/20n3a33. (SCOPUS Indexed, ABDC Ranked)

J. Rama Krishna Naik, Dr Byram Anand and Irfan Bashir (2014), “Antecedents of Patient Satisfaction at Tertiary care hospitals”, Abhigyan, Vol. 32, No. 1, April - June: 2014, (ISSN 0970 - 2385).

J. Rama Krishna Naik, Dr Byram Anand and Irfan Bashir (2014), “Developing Competency Through Effective Human Resource Management Practices in Indian Insurance Companies”, The Journal of Insurance Institute of India, Vol.40 No.3, pp. 67-73, July-September, 2014. (ISSN No: 2278-6759).

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