Dr. N.Vijayanand

About
Research Area

Dr. N.Vijayanand is working as an Assistant Professor in the Department of Management Studies at Pondicherry University, Pondicherry. Prior to joining this university, he was worked as an Assistant Professor, in the Department of Management Studies, at Vels Institute of Science, Technology & Advanced Studies (VELS UNIVERSITY) Chennai. He received his PhD in Management from the department of Management Studies, Madurai Kamaraj University, Madurai. His area of teaching & research interest in Human Resource Management & Marketing. He has published more than 15 journals in various reputed National and International journals, which are indexed in Scopus, ABDC, and UGC Care and also, he completed 4 NPTEL Courses, published 5 chapters in edited volumes. He has presented papers in National & International Conferences.

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Teaching Experience
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Research (Guided & On-roll)
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Publications

Notable & Recent Publications

"N.Vijayanand, Revolutionizing Human Resources Management Using Deep Belief Learning Approach for Talent Acquisition and Retention in the Digital Era, IEEE, 2025, "

"N.Vijayanand, Transforming Logistics Operations with Intelligent Automation Using a Naive Bayes Perspective on Warehouse Management, IEEE, 2024, 10.1109/ICAICCI T64383.2024.1092411 "

"N.Vijayanand, Rough Sets-Based Decision Support Systems for Customer Relationship Management, ICTACT Journal on Soft Computing, Vol -13 & Issue - 4 , 2023"

N. Vijayanand, Artificial Intelligence Application for Effective Customer Relationship Management, IEEE, 2023

N.Vijayanand, The Impacts of Marketing Strategy on Consumer Behavior and Business Performance, Manager-The British Journal of Administrative Management, Vol -58& Issue -154, 2022

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