Dr. N. Manimozhy
About
Research Area
Dr.N.Manimozhy is working as an Assistant professor in the Department of Commerce, Karaikal Campus of Pondicherry University. Holds M.Com, M.Phil, and Ph.D. degrees, with 15 years of teaching experience. She qualified UGC NET Lectureship and pursued her Ph.D from Bharathidasan University, Thiruchirappalli. She has 15 years of teaching experience and published research papers in peer reviewed journals and presented several papers in national and International Conferences. Dedicated and goaloriented professional to the development of students and department. Her expertise spans accounting, finance, and taxation. Interested in research across dynamic areas lying in Sustainable Developmental Goals.
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Teaching Experience
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Research (Guided & On-roll)
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Publications
Notable & Recent Publications
Factors influencing Brand Loyalty- A Study on Health Drink Products-Acme Intellects International Journal of Research in Management , Social Sciences and Technology-Sep,Volume 14,2016 , ISSN-2939(Print)
"Perception of Individual Investors towards Stock Market Investments with special Reference to Guwahati city -Journal of Contemporary Research in Management July-Sep 2018,Volume-13 :No.3, ISSN:0973-9785, Pg 17-28"
"A Study on Brand Preference towards Smart Phone Users in Thiruvarur-International Journal of Advanced Scientific Research and Development 2017,ISSN-2394-8906 "
"Brand Awareness and Preference towards Shampoo Products in Thiruvarur District, Tamilnadu -SMART Journal of Business Management Studies July 2018, Volume-14(2), ISSN-0973-1598, Pg 24-32 "
"E-Micro Finance: A Responsive Strategy Of India for the Fourth Industrial Revolution International Journal of Analytical and Experimental Model Analysis Sept 2019, Volume 11(9), ISSN-0886-9367, Pg 1-6"
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